Both complementary asset model and familiarity matrix model are anchored on knowledge of technology and market awareness. When it comes to the familiarity matrix, the level of both industrial and market awareness, which form the basis for innovation, is a very important consideration. There must be an aptitude for the company to capitalize on technology. Increased innovation reduces familiarity to a given extension, and thus, a firm may be prone to failures because the staff may lack knowledge on how to handle the new technology. The complementary asset model also insists on the availability of requisite complementary technology and necessary market awareness as the important considerations before embarking on innovation.
What is the relationship between the complementary assets model and familiarity matrix?
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Academic.Tips. (2021, July 8). What is the relationship between the complementary assets model and familiarity matrix? https://academic.tips/question/what-is-the-relationship-between-the-complementary-assets-model-and-familiarity-matrix/
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Academic.Tips. 2021. "What is the relationship between the complementary assets model and familiarity matrix?" July 8, 2021. https://academic.tips/question/what-is-the-relationship-between-the-complementary-assets-model-and-familiarity-matrix/.
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Academic.Tips. "What is the relationship between the complementary assets model and familiarity matrix?" July 8, 2021. https://academic.tips/question/what-is-the-relationship-between-the-complementary-assets-model-and-familiarity-matrix/.
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"What is the relationship between the complementary assets model and familiarity matrix?" Academic.Tips, 8 July 2021, academic.tips/question/what-is-the-relationship-between-the-complementary-assets-model-and-familiarity-matrix/.
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