“Television commercials are not about products at all.” Explain this statement—if they aren’t about products and their specific qualities, what are they about? To what extent do you agree with it? Then tell how it applies to the Cadillac ad.

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Looking at the chosen advert, one can argue that, indeed, television commercials are not about products at all. The premise suggests that many television commercials will focus on one item or idea and then subtly relate it to the product at the end. In advertising, this approach ensures that the viewer is not bombarded with the same products all the time.

Additionally, it captures the attention of the viewer as he or she cannot tell whether it is a commercial advertisement and also what it is about. It is important to mention that the ad concentrated on the American culture. In fact, it does not mention the brand (Cadillac) until the end, where the brand name is written.

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Academic.Tips. (2022) '“Television commercials are not about products at all.” Explain this statement—if they aren’t about products and their specific qualities, what are they about? To what extent do you agree with it? Then tell how it applies to the Cadillac ad'. 29 November.

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Academic.Tips. (2022, November 29). “Television commercials are not about products at all.” Explain this statement—if they aren’t about products and their specific qualities, what are they about? To what extent do you agree with it? Then tell how it applies to the Cadillac ad. https://academic.tips/question/television-commercials-are-not-about-products-at-all-explain-this-statement-if-they-arent-about-products-and-their-specific-qualities-what-are-they-about-to-what/

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Academic.Tips. 2022. "“Television commercials are not about products at all.” Explain this statement—if they aren’t about products and their specific qualities, what are they about? To what extent do you agree with it? Then tell how it applies to the Cadillac ad." November 29, 2022. https://academic.tips/question/television-commercials-are-not-about-products-at-all-explain-this-statement-if-they-arent-about-products-and-their-specific-qualities-what-are-they-about-to-what/.

1. Academic.Tips. "“Television commercials are not about products at all.” Explain this statement—if they aren’t about products and their specific qualities, what are they about? To what extent do you agree with it? Then tell how it applies to the Cadillac ad." November 29, 2022. https://academic.tips/question/television-commercials-are-not-about-products-at-all-explain-this-statement-if-they-arent-about-products-and-their-specific-qualities-what-are-they-about-to-what/.

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Academic.Tips. "“Television commercials are not about products at all.” Explain this statement—if they aren’t about products and their specific qualities, what are they about? To what extent do you agree with it? Then tell how it applies to the Cadillac ad." November 29, 2022. https://academic.tips/question/television-commercials-are-not-about-products-at-all-explain-this-statement-if-they-arent-about-products-and-their-specific-qualities-what-are-they-about-to-what/.

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"“Television commercials are not about products at all.” Explain this statement—if they aren’t about products and their specific qualities, what are they about? To what extent do you agree with it? Then tell how it applies to the Cadillac ad." Academic.Tips, 29 Nov. 2022, academic.tips/question/television-commercials-are-not-about-products-at-all-explain-this-statement-if-they-arent-about-products-and-their-specific-qualities-what-are-they-about-to-what/.

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