Selecting a Tool for an Industry Analysis
Discuss the process of selecting tools for performing an analysis of the industry and competitors.
You enter your project team meeting with Mike and Tiffany to hear them discussing the tools that they found to conduct an analysis of the industry and competitors.
“Mike, there are so many more tools than I even realized to give us some good data,” Tiffany states. “I know,” Mike says. “That’s why I wanted to take some time to look at our options and figure out what information we really need to support the board’s decision.”
How would you refute the people who chose an additional tool rather than one of the tools that you selected?