Nike expands its product line annually. Nike’s Continual Churn (CC) has been critical towards supporting its objectives. This approach reduces the level of competition. The strategy also attracts new consumers every day. The strategy has been useful in supporting the company’s goals. This practice also supports the changing needs of different athletes. The CC has made it easier for different customers to excel in their respective fields. The practice also promotes the company’s advertising strategy. This move has made it possible for the firm to connect with its consumers. However, the strategy produces new disadvantages. For example, “Nike’s strategy has become unsustainable.” Many customers may dismiss the move because it floods the market with similar shoes. The practice also reduces the company’s competitive edge because more firms are producing similar products.
Nike has expanded its product line beyond the original running shoes. How do you think consumers react to this?
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Academic.Tips. (2022) 'Nike has expanded its product line beyond the original running shoes. How do you think consumers react to this'. 27 January.
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Academic.Tips. (2022, January 27). Nike has expanded its product line beyond the original running shoes. How do you think consumers react to this? https://academic.tips/question/nike-has-expanded-its-product-line-beyond-the-original-running-shoes-how-do-you-think-consumers-react-to-this/
References
Academic.Tips. 2022. "Nike has expanded its product line beyond the original running shoes. How do you think consumers react to this?" January 27, 2022. https://academic.tips/question/nike-has-expanded-its-product-line-beyond-the-original-running-shoes-how-do-you-think-consumers-react-to-this/.
1. Academic.Tips. "Nike has expanded its product line beyond the original running shoes. How do you think consumers react to this?" January 27, 2022. https://academic.tips/question/nike-has-expanded-its-product-line-beyond-the-original-running-shoes-how-do-you-think-consumers-react-to-this/.
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Academic.Tips. "Nike has expanded its product line beyond the original running shoes. How do you think consumers react to this?" January 27, 2022. https://academic.tips/question/nike-has-expanded-its-product-line-beyond-the-original-running-shoes-how-do-you-think-consumers-react-to-this/.
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"Nike has expanded its product line beyond the original running shoes. How do you think consumers react to this?" Academic.Tips, 27 Jan. 2022, academic.tips/question/nike-has-expanded-its-product-line-beyond-the-original-running-shoes-how-do-you-think-consumers-react-to-this/.