Although different disclosure reports provide comprehensive data on the company, long-term investors prefer to receive specific information. Shareholders are interested in metrics and data that illustrate the future quality of the company and competitive conditions and advantages. Environment, social, and governance (ESG) information is crucial for long-term stakeholders of any business venture. ESG data is non-financial and incorporates information on the reputation, branding, staff, and innovations of a business entity and the quality of its management. ESG can be described as the reputation of the company and its achievements in its field that shows whether it is worth investment.
Current and historical financial information is also vital, as it demonstrates the efficiency and consistency of the company’s strategy and management over time. Investors are recommended to search for not written information such as interviews with the CEO or chairperson of the company or their presentations and conferences appearance. This information can significantly add to the written data offered by the company and further the prospective investors’ understanding of the venture’s objectives, products, and leadership. Overall, prospective shareholders are interested in financial and non-financial company data.