The connection between the concepts of high-performance working, investment in human capital, and organisational practice become evident once glancing over the changes observed at Etisalat, as well as studying the article under analysis. The research proves that achieving HPW as the critical component of an organisation’s functioning in a competitive market depends on the extent to which a company invests in its staff members. Offering incentives and opportunities for professional growth, as well as teaching staff members to accept the concept of change into their professional growth, lead to largely positive results.
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