The company enjoys a sustainable competitive advantage over its rivals since it has gained a large number of buyers who prioritize Google’s products over other products in the market on a long-term basis. In particular, within the segment of internet search, the statistical data presented in the case study allows for concluding that Google enjoys a leading position among its competitors. Google Sites dominates the overall internet searches as it continuously grows, reaching over 65%, while its closest rivals, Yahoo and Microsoft, achieve only 16% and 14%, respectively.
Do you think Google company enjoys a Sustainable Competitive Advantage over its rivals?
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Academic.Tips. (2023) 'Do you think Google company enjoys a Sustainable Competitive Advantage over its rivals'. 25 March.
Reference
Academic.Tips. (2023, March 25). Do you think Google company enjoys a Sustainable Competitive Advantage over its rivals? https://academic.tips/question/do-you-think-google-company-enjoys-a-sustainable-competitive-advantage-over-its-rivals/
References
Academic.Tips. 2023. "Do you think Google company enjoys a Sustainable Competitive Advantage over its rivals?" March 25, 2023. https://academic.tips/question/do-you-think-google-company-enjoys-a-sustainable-competitive-advantage-over-its-rivals/.
1. Academic.Tips. "Do you think Google company enjoys a Sustainable Competitive Advantage over its rivals?" March 25, 2023. https://academic.tips/question/do-you-think-google-company-enjoys-a-sustainable-competitive-advantage-over-its-rivals/.
Bibliography
Academic.Tips. "Do you think Google company enjoys a Sustainable Competitive Advantage over its rivals?" March 25, 2023. https://academic.tips/question/do-you-think-google-company-enjoys-a-sustainable-competitive-advantage-over-its-rivals/.
Work Cited
"Do you think Google company enjoys a Sustainable Competitive Advantage over its rivals?" Academic.Tips, 25 Mar. 2023, academic.tips/question/do-you-think-google-company-enjoys-a-sustainable-competitive-advantage-over-its-rivals/.