Disruptors are often viewed as coming from new entities. However, existing firms can also create the disruption on their own. Provide an example of an incumbent disrupting the industry they are currently operating in.

A

Some people think that innovation is associated with the activities of individuals or small companies. However, large corporations can also disrupt industries or themselves. Capital One is one of such large companies. This banking giant introduced its new subsidiary Capital One Labs that is involved in the process of innovation. This strategy is winning as big companies cannot innovate effectively within the boundary of their traditions, standards, funding regulations, values, and so on. It is essential to create a brand-new company that would have its own strategy, culture, and so forth. Capital One Lab has experimented with various products, including mobile banking. One of the advantages of the innovations introduced by large companies is their experience, history, reputation, funds. More and more big companies start paying attention to this area and try to innovate as they see it as an opportunity to gain competitiveness or retain their leading positions in the market.

Answer by Academic.tip's expert
An answer to this question is provided by one of our experts who specializes in marketing. Let us know how much you liked it and give it a rating.

Cite this page

Select a citation style:

References

Academic.Tips. (2021) 'Disruptors are often viewed as coming from new entities. However, existing firms can also create the disruption on their own. Provide an example of an incumbent disrupting the industry they are currently operating in'. 10 June.

Reference

Academic.Tips. (2021, June 10). Disruptors are often viewed as coming from new entities. However, existing firms can also create the disruption on their own. Provide an example of an incumbent disrupting the industry they are currently operating in. Retrieved from https://academic.tips/question/disruptors-are-often-viewed-as-coming-from-new-entities-however-existing-firms-can-also-create-the-disruption-on-their-own-provide-an-example-of-an-incumbent-disrupting-the-industry-they-are-curren/

References

Academic.Tips. 2021. "Disruptors are often viewed as coming from new entities. However, existing firms can also create the disruption on their own. Provide an example of an incumbent disrupting the industry they are currently operating in." June 10, 2021. https://academic.tips/question/disruptors-are-often-viewed-as-coming-from-new-entities-however-existing-firms-can-also-create-the-disruption-on-their-own-provide-an-example-of-an-incumbent-disrupting-the-industry-they-are-curren/.

1. Academic.Tips. "Disruptors are often viewed as coming from new entities. However, existing firms can also create the disruption on their own. Provide an example of an incumbent disrupting the industry they are currently operating in." June 10, 2021. https://academic.tips/question/disruptors-are-often-viewed-as-coming-from-new-entities-however-existing-firms-can-also-create-the-disruption-on-their-own-provide-an-example-of-an-incumbent-disrupting-the-industry-they-are-curren/.


Bibliography


Academic.Tips. "Disruptors are often viewed as coming from new entities. However, existing firms can also create the disruption on their own. Provide an example of an incumbent disrupting the industry they are currently operating in." June 10, 2021. https://academic.tips/question/disruptors-are-often-viewed-as-coming-from-new-entities-however-existing-firms-can-also-create-the-disruption-on-their-own-provide-an-example-of-an-incumbent-disrupting-the-industry-they-are-curren/.

Work Cited

"Disruptors are often viewed as coming from new entities. However, existing firms can also create the disruption on their own. Provide an example of an incumbent disrupting the industry they are currently operating in." Academic.Tips, 10 June 2021, academic.tips/question/disruptors-are-often-viewed-as-coming-from-new-entities-however-existing-firms-can-also-create-the-disruption-on-their-own-provide-an-example-of-an-incumbent-disrupting-the-industry-they-are-curren/.

Copy