Creating accessible movie information as well as selling seats to clients was one of the challenging marketing tasks. The standard formula applied to predict ultimate box office revenue was 2.5 times the opening weekend’s gross. Marketing campaigns included commercials ranging from 90 seconds to 2 minutes, which were typically shown in cinemas and online. Trailers were a mainstay of movie marketing because they reached committed moviegoers in theaters. In the larger multiplex theater chains, it was not uncommon for the display of trailers to delay the start of the feature film by as much as twenty minutes.
Describe the nature of the elements of conventional movie marketing.
Answer by Academic.tip's expert
An answer to this question is provided by one of our experts who specializes in marketing. Let us know how much you liked it and give it a rating.
Cite this page
Select a citation style:
References
Academic.Tips. (2021) 'Describe the nature of the elements of conventional movie marketing'. 12 August.
Reference
Academic.Tips. (2021, August 12). Describe the nature of the elements of conventional movie marketing. https://academic.tips/question/describe-the-nature-of-the-elements-of-conventional-movie-marketing/
References
Academic.Tips. 2021. "Describe the nature of the elements of conventional movie marketing." August 12, 2021. https://academic.tips/question/describe-the-nature-of-the-elements-of-conventional-movie-marketing/.
1. Academic.Tips. "Describe the nature of the elements of conventional movie marketing." August 12, 2021. https://academic.tips/question/describe-the-nature-of-the-elements-of-conventional-movie-marketing/.
Bibliography
Academic.Tips. "Describe the nature of the elements of conventional movie marketing." August 12, 2021. https://academic.tips/question/describe-the-nature-of-the-elements-of-conventional-movie-marketing/.
Work Cited
"Describe the nature of the elements of conventional movie marketing." Academic.Tips, 12 Aug. 2021, academic.tips/question/describe-the-nature-of-the-elements-of-conventional-movie-marketing/.
Copy