Analysis of Amazon’s Strategic Considerations
Take Amazon as an example and analyze the company’s strategic considerations.
Introduce the company, then use SWOT or PESTLE (analysis tools) to analyze the company’s strategic considerations, and then give how one of the five megatrends and some related drivers affect the strategy. Examine the impact strategically for this business, i.e., how will they need to consider the megatrend and drivers to prepare for the NBT? Demonstrate you understand trend analysis and strategic impact.