A New Start-Up in a Foreign Country

As a top executive in your corporation, you were selected to launch a new start-up in a foreign country. You are required to research that country and determine whether it represents a good opportunity or not.

You need to review and discuss the country’s history, background, location, capital, and climate. What do you know about the country’s people, such as language, religion, ethnic makeup, food, literacy rate, and population? What is the country’s business etiquette, including business dress, greetings, gift giving, making appointments, and negotiations? Discuss its economic environment (currency, international trade, natural resources, GDP, economic growth, unemployment rate), political environment (type of government), and legal environment.